At the beginning of February, Honda announced a preferential program of 100% registration fee for two best-selling cars, City and CR-V. The incentive program from the company can be up to hundreds of millions of dong, depending on the registration fee registration area.
In addition, sales consultants of some dealers said that these models also receive gifts according to their own policies. For example, for customers in Hanoi, the incentive for CR-V is equivalent to a value of 119 million VND, excluding the dealer’s own incentive program.
For City, this incentive is equivalent to VND 68.5 million, applicable to users who pay 100% of the contract value in February.
Meanwhile, at some dealers Mitsubishi, the Xpander AT model is being discounted about 18-20 million VND. In addition, users also receive many gifts and accessories such as insulation film, fuel vouchers, floor mats depending on the policy of each dealer. Currently, Xpander has 3 versions MT, AT and AT Premium. According to the company’s policy, Xpander is given a fuel voucher worth 10-20 million VND.
The Triton pickup model is eligible for a 50% discount on registration fees, worth from VND 19-28 million. In addition, other models of Japanese brands such as Outlander, Pajero Sport and Attrage also apply a 50% registration fee promotion program, and give other gifts depending on the model.
At some dealers Hyundai, the Elantra C-size sedan is entitled to a preferential rate of about VND 25 million. For the Accent model produced in 2022, the price offered by the sales consultant is about 40 million VND lower than the listed price, but the number of cars is not much. For cars manufactured in 2023, the incentive is equivalent to about 15 million VND.
For car models Come on, some car models are applied with great incentives in the month. Sales consultant said the incentive for K3 1.6 Turbo is about 45 million VND. Meanwhile, the Seltos B-sized SUV is offered for sale with an incentive of about VND 20 million. Sportage applies a preferential rate equivalent to about 40 million VND depending on the agent.
Vietnam’s auto market recorded record sales in 2022, partly thanks to a series of incentive programs of car manufacturers that lasted for many months.
The appearance of many products in different segments helps users have more choices, and at the same time, the competition between brands is increasing. Monthly incentive programs are essential to increase competition for each brand.