Google encourages employees to implement the 20% rule to promote creativity and enrichment with the right focus

Most of us are extremely busy in every working day, always trying to complete tasks such as meetings, answering emails, dealing with approaching deadlines.

All of this took up almost all of the day. We hardly have time to explore our own interesting ideas or learn new skills. Meanwhile, developing new areas of knowledge can give us a sustainable competitive advantage, in the context of industries that will change unpredictably in the future.

So how can we manage our time to make sure we stay on top?

The 20% rule – Google’s secret

One suggested solution is Google’s “20%” rule, a strategy devised by Google founders Sergey Brin and Larry Page in 2004.

“We encourage our employees to invest 20% of their time in whatever they believe will best support Google, besides their day-to-day tasks,” said founders Larry Page and Sergey Brin. wrote in the IPO letter, “This gives them the freedom to create and invent. This is how many of our new innovations like AdSense and Google Maps – came about.”

Google encourages employees to implement the 20% rule to promote creativity and enrichment with the right focus - Photo 1.

Overall, this code sends a clear message to employees: we believe in you and consider you an essential part of our work culture, we want you to grow and follow your dreams. his dream.

How can each person implement the 20% rule?

Each of us can successfully apply this rule to our own benefit, just follow the following requirements:

Determine what you want to learn

First, we must define the specific skill we want to learn. Focus on mastering one area rather than taking 10 courses in ten different areas. “One job for nine is better than nine jobs”, as our grandparents used to teach.

Over time, we will see faster improvement, which encourages us to keep trying. Then we can master real skills – such as programming in a new computer language or coming up with an effective sales strategy that increases our own value in the eyes of employers, or help us have an extra source of income…

Google encourages employees to implement the 20% rule to promote creativity and enrichment with the right focus - Photo 2.

To get started, sit back for 5-10 minutes and write down what you want to learn. Write as clearly as possible. The more specific the goal, the easier it is to visualize what needs to be done to achieve it.

Win – even if you lose

This is the best way to ensure that 20% of the time is not wasted. We must ensure that we will still receive a minimal benefit from a given situation or opportunity, even if the outcome does not go as intended.

For example, through trying to fulfill an intention, we can indirectly cultivate valuable skills such as public speaking or effective communication.

Google encourages employees to implement the 20% rule to promote creativity and enrichment with the right focus - Photo 3.

For each job, consider the smallest benefit, but compelling enough to engage yourself.

Be flexible and persistent

Saving 20% ​​of the time learning a new skill is like maintaining a diet. It means being disciplined, but sometimes it also takes flexibility to “bend” the rules.

Unscheduled tasks can cause us to not stick to our scheduled time, but that shouldn’t be a problem, as long as we try to reschedule and keep our promises to ourselves.

Google encourages employees to implement the 20% rule to promote creativity and enrichment in the right focus - Photo 4.

The important thing is to complete the goal and complete it step by step.

Find ways to make work fun

Setting 20% ​​of the time is hard, maintaining the will to do it is much harder if we have to work non-stop, attend intensive training sessions…

Obviously, sometimes it will take a strong will to face the difficulties that any field has. But if we only do the hard things, we will sooner or later feel frustrated, discouraged, and want to quit.

So there are lots of ways to make that 20% of the time interesting. We can listen to audiobooks while walking, do informational interviews with colleagues over a meal, or sign up for a course with friends.

Google encourages employees to implement the 20% rule to promote creativity and enrichment in the right focus - Photo 5.

Think carefully

When we invest in the 20% rule of the time, the power of compounding is significant, similar to investing in the stock market. What may seem small and insignificant at first glance can help create a big gap between an individual and competitors.

Google encourages employees to implement the 20% rule to promote creativity and enrichment with the right focus - Photo 6.

Especially when planning something long-term, we should think carefully, with a foresight. The benefit of the 20% rule of the time is that even if we change our mind or choose a different path, the small efforts we make in advance will add up over time and open up many other options. Future.

In short, when reading this article, you are more like the Google boy of 20 years ago than the tech giant Google of today. And now is the time when you can apply the 20% rule like Google to make a difference.

Theo Levelup

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